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The Role
Plan and implement marketing campaigns though online platform
Key Accountabilities
- Plan and implement marketing campaigns though online platform
- Responsible for the business website operation, strategy design and product planning
- Manage, uplift and evaluate the operation platforms, including daily operation, user operation, event operation and community operation
- Design and manage operation targets and business strategies to assist in the achievement of team performance target
- Understand and analyze user data to facilitate product maintenance and modification
- Perform market analysis for product and strategy improvement
Skills & Experience
- Degree in marketing, finance or business-related disciplines
- 3-5 years of internet operation experience, familiar with customer and product engagement and proposition
- Knowledge and experience on sales and marketing analysis with high sensitivity on data
- Ability to plan and execute end-to-end marketing projects
- Knowledge on investment products would be a definite advantage
Other Information
Notes to applicants:
- Please apply in strict confidence with full resume, academic record, current and expected salaries.
- The personal data provided will be used for consideration of recruitment only. All personal data of unsuccessful candidate will be destroyed within 24 months.
- Candidates with Enhanced Competency Framework (ECF): please state on the CV.
About BOCI
As a leading investment bank in China and Hong Kong region, the investment banking arm of Bank of China, BOC International Holdings Limited (“BOCI”), is now seeking highly motivated, creative and success-oriented professional who would like to pursue the career in our group.
